A Brief History of the American Logistics Association
What's in a Name?
According to an editorial in the July/August 1972 issue of ALA’s Review Magazine, the organization's new name was chosen to "show clearly who we are, what we do and how we intend to function. ‘ American’ means we must always exalt the pride of patriotism. ‘Logistics’ is that branch of the military art which embraces the details of transport and supply. ‘Association’ is a union of persons in a company or society for some particular purpose."
1920: Incorporated as the Quartermaster's Association (QMA)
QMA was composed of officers of the Regular Army, the National Guard, the Organized Reserves, key civilians in the federal government and leaders of industry. QMA disseminated professional information concerning all Quartermaster and related activities, and fostered and promoted a spirit of cooperation and friendly exchange of ideas among the members.
1961: QMA becomes the Defense Supply Association (DSA)
The name was changed in response to the establishment of the Defense Supply Agency, as well as the increasing responsibilities being placed upon the U.S. Army Quartermaster Corps to provide food, clothing and general supplies to all the Armed Forces under DoD’s single manager concept. The Association was composed of officers of the Armed Forces, key civilians in the federal government and leaders of industry.
1972: DSA becomes the American Logistics Association (ALA)
To eliminate confusion with the Defense Supply Agency, the Association changed its name to the American Logistics Association and adopted the "eagle in the oval" logo. The new ALA carried forward the same objectives of the Quartermaster and Defense Supply Associations.
1974: ALA reorganizes into a national trade association
Led by a Board of Directors comprised of representatives from industry, the newly organized association was designed to serve industry and its related interests in military and other government activities.
TODAY: ALA continues its mission of protecting the benefit and providing quality services to our members and their interests
We provide vast array of services:From powerful representation to numerous educational and networking opportunities, ALA is the premier trade association of the military resale and MWR/Services industry.